How are you "thanking" your clients this year?

Are you giving holiday gifts to clients this year?  Are you spending as much as last year?  Have you come up with a great alternative to express your appreciation/gratitude?  
 
If you don't receive a gift from a vendor that has done so historically, how do you feel?  Does it make you wonder about their financial security/stability?  Is it reassuring to receive a personal message explaining a new "gift" policy or program?
Many small businesses must be struggling with this issue right now.  Give us your feedback.
 
          ___ We plan to give something comparable to previous years.
          ___ We will not be giving gifts this year - just can't afford it.
          ___ We will be making charitable contributions in lieu of gifts.
          ___ We will be giving a much smaller token.
          ___ We will be sending out cards with a personal message.